While reading the Boston Sunday Globe, I was struck by an article about the lack of maps of the handicapped parking spaces in Boston and Cambridge. Anything location-oriented seems like a problem that could be solved by one of the location-based social media tools. Hey, SCVNGR or FourSquare — what do you think? I would think you could enlist your users to mark all those spots and offer a digital map. Show us you are about more than just games.
On Friday I was part of a team involved in The Quest for Innovation — a unique initiative bringing together the New England innovation economy to celebrate entrepreneurship and innovative advances in Boston. The MassInno team — brought together under the flag of the innovation-focused event I run monthly in Waltham, was evenly divided between entrepreneurs and marketers — and we were able to do this with our team of 7 because some of the marketers are in the midst […]