We often suggest that clients have 3 months of blog content teed up and ready to go before they go live with a blog. We “test” blogging readiness with micro-blogging platforms like Twitter, Pinterest and LinkedIn. If you can keep those going, you have a better chance at keeping a blog alive. Like plants and puppies, blogs need constant love and attention to keep growing and thriving.
When Things Go Bad
I have a problem and I need your help. As the co-founder of Innovation Nights, a blogger and avid Twitterer (almost 5000 followers on just my personal account, almost 6000 on @MassInno and I manage several others), I frequently make the invite list for some very cool things. (“Where’s the problem?” You say.) Here’s the problem: sometimes, things go bad.
Innovation Leaders Forum
Ugh. I’m at another event/conference today: the Innovation Leaders Forum (#ILF2012) presented by Imaginatik and hosted by Fidelity. (Note: Imaginatik is also blogging today — check out their blog.) And late at night, last night, I was horrified at the thought of another day not being able to focus on getting work done. My to do list is monstrous. I owe a dozen people phone calls and deadlines are looming. I thought about cancelling. I’ve been working far into the […]
TEDx Somerville Music Marketing
Internet Marketing Boot Camp
Today (Saturday, March 3, 2012) the Microsoft NERD is playing host to a big crowd of entrepreneurs taking advantage of an Internet Marketing Boot Camp. The event, organized by our friends at Boston SEO Experts, is a free event and offers presentations on Search Engine Optimization, Social Media Marketing and Public Relations, and then a series of workshops.
Mass Innovation Nights – NERD style
Last night marked Mass Innovation Night’s 35th event (one more and it turns 3!) and this one, like the many before, was an evening full of networking and creating buzz about local innovation! The Microsoft NERD Center hosted last night’s event and gave guests a direct view of Boston’s shimmering skyline. There was a great turnout and a lot of excitement generated about the ten companies featured! People were continuing to file in as the presentation began. The top four […]
Opportunistic Public Relations: The Super Bowl Edition
SEO and Press Release Basics
How to Create a Media Alert
New Year Resolutions – or Not!
I’m not a big fan of New Year Resolutions. What’s the point, really? You sit and think about all of the things you wish you did better the previous 365 days and then promise yourself you’ll fix them in the next 365 days. Doesn’t sound very healthy to me to jump on the “I promise to do better at…” bandwagon. What I do enjoy in the New Year is planning out new goals and commitments for the coming 12 months. […]