Is your website working for your business—or against it? Take our quick 10-question Website Health Check Quiz designed for solo entrepreneurs, startups, and small to mid-sized businesses. Discover if your site meets modern web standards for mobile responsiveness, branding consistency, lead generation, and more. If you score 5 or more, it might be time for a website refresh—and Carlton PR & Marketing is here to help you build a site that converts.
A good photography plan will ensure your money and time are spent well and you have great pictures for years to come.
Keyword planning is an essential first step before investing in SEO services. By aligning your team, defining your goals, determining a budget, and researching potential keywords, you’ll set yourself up for long-term success.
As we enter 2025, there are more options than ever to create content thanks to the proliferation of AI and LLM tools. But just creating content isn’t enough. You need great content to break through and get noticed in a crowded market.
Writing for SEO makes a huge difference in how searchable your website is to potential customers. Here are some tips to boost SEO.
It’s officially the most wonderful time of the year…when every young business’ (and some of the older ones) thoughts turn to email marketing. “I’ve got a list” and “I’ve got a sale going on” so “I must send emails.” I’ve already received more than one Dear First-name Placeholder email this year. And I am sure I will receive several more. There’s also the Dear ________. I like that one. It’s second cousin to the Dear ( ). There’s my […]
While doing some research on Quora recently, I noticed a question from someone wondering about a tech startup looking to hire someone to do “analyst relations.” Since the firm was a long way from having to brief financial analysts — the only type of analysts the asker was familiar with – they were understandably confused. I left this answer: